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Hasbro and 3A are proud to present the courageous leader of the Autobots, Optimus Prime as the next exciting character in the Transformers DLX Collectible Figure Series!

The highly anticipated DLX Optimus Prime stands 11.2inches tall and features screen accurate detailing, 53 points of articulation, LED illuminated eyes, and die-cast metal parts!

A must-have for any Transformers fan! 

Whats In The Box

The Optimus Prime DLX Scale Collectible Figure features:

  • Officially licensed by Hasbro and TakaraTomy
  • Approximately 11.2inches Tall (28.45cm)
  • 53 points of articulation
  • Die-Cast Metal Parts
  • LED illuminated Eyes*


  • One (1) Ion Blaster 
  • Four (4) Pairs of Interchangeable Hands: Fists, Relaxed, Spread & Weapon Holding
  • One (1) Left Command Hand
  • One (1) Action Stand with Base

*Requires AG13 x 2 Batteries (Batteries Not Included)

Additional Details
Product Size
Height: 11.2" (28.4 cm) *

Box Size
Height: 5.00" (12.7 cm)
Width: 12.00" (30.5 cm)
Depth: 14.50" (36.8 cm) *

Shipping Weight
4.75 lbs (2.2 kg) *

* Size and weight are approx. values
Learn more


Item shown is a prototype. When shipped, the final production piece may differ in appearance.

TRANSFORMERS and all related characters are trademarks of Hasbro and are used with permission. ©2018 Hasbro. All Rights Reserved. © 2018 Paramount Pictures Corporation. All Rights Reserved. Licensed by Hasbro.


23 Ratings
23 Reviews
OMG!!! 😱
February 24, 2021  |   Collector
5 star review

I have been wanting Optimus sinse I was a little boy and always dream one day of getting it and today was that day as a 1 year collector I have some nice pieces but I finally am starting to get grails and this is definitely a grail of Optimus Prime so anybody thinking about buying this is the one love it thank you.

A Prime piece indeed!
January 18, 2021  |   Sam .
5 star review

Bought this alongside Bumblebee and it met and exceeded my expectations completely. There is so much attention to detail that I'm still noticing little things days later! Got a super weight to him due to the the metal with loads of articulation and a brilliant scale. His blaster is just the accessory to go with him. The eyes have a brilliant glow to them that just have me expecting Peter Cullen's voice to come out of him any moment!
I don't even have a minor gripe with it, he looks and feels amazing, as if he was brought out of the screen and placed in front of me!

Amazing figure.
January 16, 2021  |   Jon-eric H.
5 star review

The detail and moving parts on this thing are just awesome. So much range of motion too. He can do basically any pose. Such a realistic looking transformer. The best prime i have ever had.

January 15, 2021  |   Jonathan R.
5 star review

My brother was speechless when I gave him his birthday present. The detail on this badboy is absolutely incredible.

October 10, 2020  |   Robert W.
5 star review

This piece is awesome! So many ways to pose it. Optimus looks great from any angle.
A great addition to any collection.

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